SpikeAPI
See how I designed and developed the Spike landing page—an AI-powered medtech API site built in Webflow with clean UX, fast performance, and custom animations.
GOAL

To design and develop a bold, modern landing page for Spike, an AI-powered medtech API platform. The goal was to clearly communicate a complex, technical product—focused on healthcare data—in a way that’s clean, confident, and easy to navigate.

MY ROLE

UX/UI Design
Led the design process from scratch, creating a structure that makes technical content feel accessible. Focused on a clean layout, bold typography, and strategic content flow to help users quickly understand Spike’s value in the AI and medtech space.

Webflow Development
Built the full site in Webflow with clean structure, responsive design, and smooth interactions. Used subtle animations and microinteractions to bring the page to life, while maintaining strong performance and clarity.

PROCESS

Challenge
Spike operates in a highly technical space—AI and medtech—but needed a site that would speak clearly to both technical and non-technical audiences. The brand also had to feel modern and trustworthy, without the clichés of startup design.

Approach

  • Structured the page for quick scanning and intuitive flow
  • Designed all visual elements, including layout, color palette, and icon use
  • Highlighted key product benefits, API capabilities, and use cases
  • Developed in Webflow from scratch, using custom code and scroll-triggered animations
  • Optimized for performance and responsiveness across all devices
RESULTS

✅ A bold, modern landing page that positions Spike as a serious player in AI + medtech

✅ End-to-end delivery—design, development, and interaction all handled by me

✅ Fast, responsive Webflow build with clean structure and animations

✅ Strong brand presence that bridges complex tech and usability